![MLB Sleeve Patches Could Be More Valuable Than NBA Jersey Ads, According to Nielsen Analysis](https://img.athleticbusiness.com/files/base/abmedia/all/image/2022/04/1200px_San_Diego_Padres__2020__cap_logo.svg.62600bb94bbb3.png?auto=format%2Ccompress&q=70&w=400)
Uniform Patch Sponsors Could Mean Big Money for MLB Teams
![MLB Sleeve Patches Could Be More Valuable Than NBA Jersey Ads, According to Nielsen Analysis](https://resizer.enetpulse.com/datacore/2023-2-4/900x600-ff18194a652af3376c871d126cbb08d6.jpg)
Gender disparity in sport: Pay gap, business and how to fix
![MLB Sleeve Patches Could Be More Valuable Than NBA Jersey Ads, According to Nielsen Analysis](https://frontofficesports.com/wp-content/uploads/2022/10/FOS-22-10.27-MLB-Sponsorship.jpg?quality=100&w=150&h=150&crop=1)
MLB Brand Value Grows with Jersey Patches on Horizon
![MLB Sleeve Patches Could Be More Valuable Than NBA Jersey Ads, According to Nielsen Analysis](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff02eca43-e27b-4526-92da-6e9da46e35ba_1920x1080.jpeg)
The Business of Sports Jersey Ads (and how brands can be smarter
![MLB Sleeve Patches Could Be More Valuable Than NBA Jersey Ads, According to Nielsen Analysis](https://www.usatoday.com/gcdn/presto/2023/02/02/PPHX/6363fecf-585b-42a1-b9d2-abade1c32845-Unknown-7.jpeg?crop=1043,587,x178,y0&width=1043&height=587&format=pjpg&auto=webp)
Arizona Diamondbacks to sell advertising space on jersey sleeves
![MLB Sleeve Patches Could Be More Valuable Than NBA Jersey Ads, According to Nielsen Analysis](https://sp-ao.shortpixel.ai/client/to_auto,q_glossy,ret_img,w_756,h_504/https://boardroom.tv/wp-content/uploads/2021/12/76ers-CryptoDotCom.jpg)
The NBA's Jersey Patch Program is Worth Nearly a Quarter Billion
![MLB Sleeve Patches Could Be More Valuable Than NBA Jersey Ads, According to Nielsen Analysis](https://images.radio.com/aiu-media/GettyImages1468292942-6d6df681-692d-4fe2-bf2f-3c93745fc2b1.jpg)
What MLB teams will have uniform ad patches in 2023?
![MLB Sleeve Patches Could Be More Valuable Than NBA Jersey Ads, According to Nielsen Analysis](https://a.espncdn.com/photo/2015/0528/nba_g_warriors_mb_1296x729.jpg)
Lukas: NBA Finals pit teams with historic best, worst uniforms - ESPN
![MLB Sleeve Patches Could Be More Valuable Than NBA Jersey Ads, According to Nielsen Analysis](https://sportshub.cbsistatic.com/i/r/2019/07/15/8b27d2b7-8e1f-4646-9111-6eb377d4ca64/thumbnail/1200x675/6961ca184c99f91afecf32cd6ebbc34f/usatsi-12977033.jpg)
MLB expected to introduce advertising patches to uniforms within
![MLB Sleeve Patches Could Be More Valuable Than NBA Jersey Ads, According to Nielsen Analysis](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faa0294da-0253-4d49-ac45-2ff26bd6ac8f_700x355.jpeg)
The Business of Sports Jersey Ads (and how brands can be smarter
![MLB Sleeve Patches Could Be More Valuable Than NBA Jersey Ads, According to Nielsen Analysis](https://farm8.staticflickr.com/7386/8925887032_5da8ff9715.jpg)
Why Just Have a Flag-Desecration Cap When You Can Have a Manifest